Job Rotation Marketing Specialist

Generate value and quality of sales (M+) through MKT strategies, products and Trade. Promote positioning through a differentiated value proposition and guarantee the alignment of PTW strategies between the units and the corporate.

Plan and guarantee the execution of the Marketing, Trade and Product strategies, aligned with the Strategic Plan (PTW) of the unit.

• Market intelligence

• Lead and manage brand studies, trade and product development.
• Identify market trends
• Understanding customer needs

• Brand and Media

• Guarantee the positioning of the Brand
• Define and Manage Media Strategy
• Define and Manage the Digital Strategy

•Trade Marketing

• Guarantee and manage the correct presence of the brand in the POS
• Planning and managing sell out actions with an impact on results
• Create and guarantee a differentiated Trade Marketing proposal.

• Product

• Portfolio Management and Analysis
• Develop an attractive product offer for the customer with a differentiating proposal
• Development and monitoring of new products
• Lead the packaging process.
• Lead product communication strategy

• Relationship:

• Plan and guarantee customer relationship actions (events, training, plant visits, among others).
• Establish and manage customer loyalty programs
• Align and work as a team with the strategic areas of the company to build the value proposition.
• Responsible for the design and management of Policies and Procedures of the area

• Graduation related to Marketing, Commercial, Administration and Engineering.
• English proficiency, Spanish and Portuguese highly recommended.
• Three to five years of Experience in Product Marketing

Job rotation duration, 6 months full-time.

Com mais de 80 anos de mercado, somos uma multinacional brasileira líder em soluções para construção civil, com forte presença internacional e com quase 5 mil profissionais, atuando em 8 países. O que nos impulsiona é o propósito de cuidar da água para transformar a qualidade de vida das pessoas nas comunidades onde atuamos.

Nosso time é formado por pessoas que abraçam esse mesmo propósito e juntos somos a 12ª melhor multinacional para se trabalhar na América Latina – pelo ranking Great Place to Work 2023-2024. Valorizamos um time diverso em um ambiente multicultural, respeitoso e inclusivo que potencializa o seu talento. Acreditamos que a nossa maior conexão é com as pessoas e aqui, você é livre para ser quem você é.

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